"Conference Call" by creative team Chris Edwards + Mary Rich

Isn’t it nice when a glitch in technology works in our favor? This spot “Conference Call” demonstrates an example of when a dropped call is a good thing. Arnold Worldwide recently produced a new breakfast campaign for McDonald's that featured this concept. Collin spent much of the summer cutting with creative teams Chris Edwards + Mary Rich, Pete Shamon + Chris Jacobs, and Marco Worsham + Paul Guidry, along with producer Sean Vernaglia. Director Zach Math at Bob Industries delivered these performance-driven pieces that were shot on the Arri Alexa. The next time you're dropped from a call, it'll make you wonder...